Analytics, explained

• Daily close answers “how did today go?” — the day (or a range you pick) for a branch, with the cash-up, shift Z reports and CSV exports for end of shift.
• Analytics answer “how is the business doing?” — any date range, with trends, comparisons and deep breakdowns.

• Overview — headline numbers (net sales, orders, average check, guests, plus discounts, tips and collected) and what sold, with the change versus the previous period.
• Sales — one table you can break down by items, categories, variants, add-ons, order type, delivery, branches, servers, tables or payment.
• Busiest times — a day-by-hour heatmap, table turns, kitchen speed by station, and voids and refunds.
• Guests — new versus returning, average spend per customer and your top customers.

Menu performance and profitability live on Reports › Profit — sales against food cost and labour, so you see margin, not just takings — and Reports › Menu engineering sorts every dish into Stars, Plow-horses, Puzzles and Dogs.

1. 1Open Reports › Analytics.
2. 2Pick a range from the date picker — Today, Yesterday, Last 7, 30 or 90 days, Month, Quarter or Year to date, or Custom. It starts on the last 30 days.
3. 3Turn on Compare to see the same figures for the period before, so you know if you're up or down.